Google Adwords is undoubtly a powerful marketing tool for driving visitors to your site. It is also a tool that will zap your finances if not used properly. So, our top tips when using Google Adwords: [checklist] Have a clear strategy – E-marketing should be an integral part of your overall marketing...
The days of just looking at how many people visited your site are long gone. It is now possible to track visitors around your site and get detailed information to help you determine the strengths and weaknesses of your site and make improvements. Watch this video to discover more.
Interactive features are a great way to engage visitors and keep them on your website for longer. If all of your content is text, it doesn’t matter how interesting and relevant the content is, you’re not going to keep visitors on your site as long if you don’t make the...
All web editors, at some time or another, have been in the sitation where they just need that perfect picture to finish off a page but haven’t got one to hand. Adding images to pages breaks up text and should tell visitors to your site exactly what that page is...
When you receive lots of e-mails everyday, the last thing you want to do is sort out the SPAM from the genuine e-mail. It is particularly annoying if you get your e-mail direct to your mobile device and it goes off everytime you receive junk mail. SPAM can become a particular...
Is your site compliant with the Disability Discrimination Act 1995? UK law says that website should may reasonable efforts to make their site accessible to those that have a disability. If you are not compliant then don’t worry, you are not the only one and we can help. There are accessibility...
