Blog

Google Page Speed Insights

Your website page speed is a ranking factor in Google Search

The speed at which your web pages load will affect both user experience and your ranking in Google Search results. As a general rule, Google will reward sites with a better ranking if their provide a better experience to their visitors. It is therefore unsurprising that the speed the page loads at is a ranking factor. Your search engine...

Google SSL Encryption

Google boosts ranking of secure HTTPS websites.

In 2014, Google announced that HTTPS would be used as a ranking signal when deciding the position of websites in Search Engine Results Pages (SERPS). HTTPS means that the website encrypts information sent through it, protecting any data that visitors submit to the website. In the past, secure connections to websites were generally only associated with e-commerce websites that...

Google Image Search

Google Image Search removes the ‘View Image’ button.

Earlier this month, Google announced it has reached an agreement with Getty Images in their dispute over the 'View Image' button in Google Image Search. Getty Images argued that the button promoted Copyright Infringement since people were using Google Image search to search images and were able to view them and download them without ever visiting the website on...

Package up your software to create user friendly downloads using Advanced Installer

The growth of cloud computing and delivering Software as a Service (SaaS) has revolutionised the way we use and access software. There are countless examples of software packages that we might once have purchased off the shelf or downloaded and purchased a licence key, that have moved to SaaS models where users sign up for a subscription and start...

Race Search Logo

Race Search used our Web Start Up Package for an event management website

Race Search is a new business venture that allows visitors to it's website to easily find races that they can run in. Visitors to Race Search can search for events by name, date and location or browse the calendar and categories. Event organisers are also able to submit events to Race Search which then appear on the website once...

e-Marketing

Talking e-marketing with members of the Solent Enterprise Network for Sustainable Enterprise (SENSE)

It was a privilege to be invited along to give a talk on e-marketing to a group of budding entrepreneurs at Southampton Solent University. It is always a joy to talk to entrepreneurs who are just starting out on their exciting journeys. As well as being a privilege it was also a challenge to select the topics to include in talk and it...

Reasons to have your own personal Vcard website.

It's been very interesting to see the increase in demand for personal Vcard websites over the past couple of years. We thought we would take a look at what Vcard websites are, what they offer and why people want them. What is a Vcard website? Quite simply, a Vcard website is a small personal website that acts as an online business...

How to use social networking outposts to drive your inbound marketing strategy

We've talked a lot about the importance of e-marketing strategies and how to make effective use of social media without it sucking up all of your time. The launch of Google+ and the recent IPO filing that reveals what Facebook is worried about has made some people once again consider their reliance on a particular social network. We've probably...

SOLUTION – Auto post WordPress posts to Google+

Following our article on auto posting to Google+ we have evaluated some of the solutions that have been put forward for auto posting from Wordpress to Google+. The best solution we evaluated was Next Scripts Social Networks Auto-Poster, which we have reviewed here and will guide you through installing the plugin. The plugin itself is free but also requires...

Google Drive

Google Drive is announced…..first impressions compared to Dropbox

It has been confirmed on Google's Blog that the rumours about Google Drive are true. Google Drive is similar to Dropbox, Skydrive and other cloud sync storage solutions. It's perhaps a bit early to start making definite comparisons as Google Drive isn't actual live yet, but it is possible to draw some comparisons from the information we have from Google. The...