It was a privilege to be invited along to give a talk on e-marketing to a group of budding entrepreneurs at Southampton Solent University. It is always a joy to talk to entrepreneurs who are just starting out on their exciting journeys. As well as being a privilege it was also a challenge to...
It's been very interesting to see the increase in demand for personal Vcard websites over the past couple of years. We thought we would take a look at what Vcard websites are, what they offer and why people want them. What is a Vcard website? Quite simply, a Vcard website is a...
We've talked a lot about the importance of e-marketing strategies and how to make effective use of social media without it sucking up all of your time. The launch of Google+ and the recent IPO filing that reveals what Facebook is worried about has made some people once again consider...
Following our article on auto posting to Google+ we have evaluated some of the solutions that have been put forward for auto posting from Wordpress to Google+. The best solution we evaluated was Next Scripts Social Networks Auto-Poster, which we have reviewed here and will guide you through installing the...
We've talked about [intlink id="599" type="post"]using social media efficiently[/intlink] for marketing your business, we've seen that social media integration is going to be a key trend in 2012 and we've been told that it is a mistake not to be on Google Plus. So the next question is how we put...
This week we have come across three separate organisations that use online advertising to push traffic through to their social media sites or from other social media site to another. We found this interesting and slighting confusing at the same time! If we assume that the goal is to service your...
If you're not careful, using social media to market your business could lead to social media burnout. You may spend hours on social media sites talking to friends and family and now you're using Facebook, Twitter, LinkedIn, Youtube, Google+ and any other social media site you can think to sign...
The new year has got us thinking about what happened in 2011 and what the liking trends are for 2012. This video sums up the trends from 2011 pretty well and provides some lessons for business to learn from in 2012 in order to succeed at social media marketing. [youtube_video id=0qgFTQ8zu3g...
After my previous post on '[intlink id="500" type="post"]Should you be on the new social network, Google+?[/intlink]' I suggested that it is better to be safer than sorry and sign up to Google+ so that you can hit the ground running if your target audience moves to Google+. But how likely...
To gain the maximum benefit from the Social Media revolution you are going to have to set up profiles on social networking sites and become active in creating social media content, such as blogs, etc. However, we realise that there are businesses that don't want to get so hands on,...
